Tokyo is set to host an event on October 4, 2025, that brings together a considerable number of manufacturers from Japan's airsoft and military-related industries. Billed as "#GunFest," this gathering is a noteworthy occasion for enthusiasts and professionals alike to observe the latest offerings from various companies. It appears to be an opportunity for many of the leading names in the Japanese airsoft gun and associated military sectors to display their wares.

The event, organized by LayLax, focuses on showcasing current trends in airsoft guns and military-themed products. The program includes new product announcements and a selection of event-exclusive and special merchandise. This gathering aims to offer attendees items that may not be available through standard retail channels.

The inaugural event took place on December 7, 2024, in Osaka, and it was characterized as a large-scale event featuring merchandise sales and exhibitions. The venue is situated in Osaka city, providing convenient access. The event is designed to bring together popular items from various manufacturers and notable retailer.

LayLax, for instance, has hinted at a return of their "super special sale items" – a curious description that suggests both significant discounts and perhaps a touch of theatrical flair. Alongside these, they promise items specifically limited to #GunFest. The organisers are positioning this as an "experiential and discovery-based" festival, implying that visitors are encouraged to do more than just window shop; they might even get to handle some of the equipment.

#Gunfest 2024 Osaka (Laylax photos)

Adding a layer of officialdom, the Japan Air Sports Gun Promotion Cooperative (JASG) is sponsoring this year's event. This involvement means visitors can also gain insights into the activities of JASG member companies, which collectively underpin the Japanese airsoft industry. It offers a chance to explore products from these entities and, quite possibly, to test them out – always a more engaging experience than simply viewing them behind glass.

While the full list of exhibitors is yet to be unveiled, with announcements scheduled from July onwards, the event's framework suggests a broad representation. The focus seems to be on providing a platform for manufacturers to directly engage with their audience, offering a more direct connection than typical retail channels.

For those planning to attend, #GunFest will be held in Tokyo. Access information points to a 10-minute stroll from the south exit of Tobu Nerima Station on the Tobu Tojo Line, or a somewhat more ambitious 18-minute walk from Exit 1 of Heiwadai Station on the Tokyo Metro Fukutoshin Line. Alternatively, a brief 1-minute bus ride from Nerima Kitamachi Shako Station on the Hikari 02 route (bound for Hikarigaoka Station) offers a less strenuous journey.

Admission is set at 1,000 yen, a sum that secures entry to what promises to be a concentrated display of the industry's output. A rather sensible note for younger enthusiasts: anyone under 18 must be accompanied by a guardian, ensuring that the event remains an appropriate environment for all attendees, regardless of their enthusiasm for simulated combat.