Tokyo Marui Gets Ready For The 64th Shizuoka Hobby Show
Logan
05 May 2026
The Japanese hobby industry is dusting off its display cases and packing its finest tweezers for the 64th Shizuoka Hobby Show. Running from May 13 to May 17, 2026, this gathering serves as the annual center of gravity for anyone who finds joy in miniature gear, plastic sprues, or things that go pew. It is a staple event in the calendar, offering a look at where the industry is heading and how much shelf space we’ll need to clear out this year.

For the airsoft community, the atmosphere is a bit more electric than usual. Industry heavyweight Tokyo Marui is returning to the trade show circuit, and their presence generally dictates the pace of the airsoft market. After a period of relatively quiet announcements, the brand is stepping back into the spotlight. Fans are particularly curious about the new Evolt series, hoping for a glimpse of new models from the series that might actually change how we approach a skirmish.
Tokyo Marui isn't exactly known for being loud about their plans, preferring a "less is more" approach to marketing. This year, their booth is divided into two distinct zones. The "New Products Corner" is where the magic happens, featuring a mix of finished releases and prototypes that are still in the oven. It is the place to be if you want to see the roadmap for the next few months of airsoft development.

If looking isn't enough, the "Test Firing Corner" offers a more tactile experience. Trade visitors can get some hands-on time with the P320 Full Size Gas Blowback Pistol. Just remember that responsibility remains the name of the game: you must be 18 or older to play, and you’ll need to snag a reservation at the reception desk. It’s a small price to pay for being among the first to pull the trigger on their latest sidearm.

Beyond the airsoft guns, the Shizuoka Hobby Show is a massive umbrella for various niche interests. Whether you are into meticulously painted plastic kits, railroad layouts that put real transit systems to shame, or radio-controlled cars, there is something here for you. Hosted by the Shizuoka Model Teaching Material Cooperative Association, the event brings together the biggest names in the business to show off their latest engineering feats.
The schedule is designed to keep things orderly. The first two days, May 13 and 14, are reserved strictly for the industry crowd. This is when buyers and media types wander the aisles, making deals and trying to look professional while surrounded by toys. It provides a quiet window for the "business of play" to take place before the larger crowds arrive to fill the halls.
On May 15, the vibe shifts toward education. The show opens its doors to local students from across Shizuoka Prefecture. It’s a day dedicated to the next generation, offering workshops where kids can assemble models or try their hand at driving RC cars. It is a smart move by the organizers—after all, someone has to keep the hobby alive once the current crop of collectors runs out of closet space.
The weekend belongs to the public, with free entry on May 16 and 17. The crown jewel of these public days is the 34th Modelers’ Club Exhibition. This section features work from clubs across Japan, China, South Korea, Taiwan, and the ASEAN region. It is a humbling display of craftsmanship that usually leaves attendees wondering how anyone has the patience to paint a 1/700 scale sailor without losing their mind.
If the main hall at TwinMesse Shizuoka isn't enough, there are side quests to consider. You can check out the Self-Defense Forces vehicles parked outside the West Hall or head over to the South Gym for the RC Car Festival. International visitors don't need to pre-register; just show up, present a business card if you’re there for trade, and prepare to spend five days immersed in the very best of Japan’s hobby culture.