Laylax gives us an inside look of the WE Airsoft, as prompted by the release of their CO2 Desert Eagle that Laylax carries in the Japanese airsoft market. Established in 1994, WE initially focused on metal processing and supplying components before launching their own airsoft guns in 2000. They detailed the major challenges they faced, including mastering complex airsoft technology previously dominated by Japanese brands, securing funding as a small company, building a reliable supply chain, and earning customer trust in a highly competitive market.

According to the company, WE has since grown significantly, developing over 500 airsoft models and maintaining a philosophy focused on product stability, parts compatibility, realism that mimics actual firearms, and high cost-performance value. Selling globally, with the US and Europe as their largest markets, the company continues to innovate by developing new CO2 systems and integrating advanced technologies. Their goal is continuous improvement, particularly to meet the demanding quality standards of markets like Japan.